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The Most Common Mistakes on B2B Websites on The Online Marketing Institute blog.

When executed properly and according to a well-designed strategy, content marketing is an excellent way to expand brand awareness, build up authority in your industry, attract new website traffic, generate new leads, and convert leads into new clients. Did you know that 93% of B2B marketers use content marketing? Unfortunately, out of those B2B marketers,.

Alright, so the title here sounds a little harsh. Let me explain. Your B2B website should be a living, breathing resource center for potential and current clients. The blog is at the center of this resource as a content marketing tool for continually adding fresh, educational information. In order to attract your target audience and.

Why We Only Accept 1 Out of Every 10 Guest Blog Pitches on Moz.

When it comes to marketing your firm, you need to create content that your potential and current clients care about. You need to create content they want to read, view, download, etc. The question is: How do you determine the type of content your clients want? The answer: Use metrics gathered in Google Analytics. Important.

3 Signs Your Website Is a Wreck on CMS Wire.

B2B Marketing Agency Bop Design Reveals New Web Design on Bloomberg.

Are you confused by what is and isn’t content marketing? With all of the rhetoric out there about content marketing, it’s easy to see why there is so much confusion. Content marketing is a strategy for creating blogs, ebooks, guides, infographics, videos, campaigns, etc. that attract, engage, and convert clients. As a strategic approach, B2B.

Your website might be losing you precious client leads. It’s true. Whether you are actively managing your website or not, it’s impacting how potential clients view your company and your products or services. Here are 10 ways your website is losing you those precious client leads and how you can change that. Outdated Website An.

If you are new to WordPress website design or managing a WordPress website, there are a few things you need to know to get started. First, What Is WordPress? WordPress is a full content management system that has thousands of plugins to give you the functionality, tools, and display options you need to create a.